eCommerce Localization – The Need to Localize Online Stores
For Online stores, the whole world is a market provided one has the ability to attain eCommerce localization to serve the customers in their local languages. This is backed by many studies which point to preference of customers to purchase from ecommerce sites that...
Indian eCommerce market- Past, Present and Future
The rapid penetration of Internet and increasing use of smartphones and tablets has led to accelerating growth in the Indian eCommerce industry. According to a report ‘E-commerce in India – Accelerating Growth’ by Price Waterhouse Coopers, the...